How to Build and Manage your Brand
Branding is essential for any type of business. To be a successful business in today’s highly competitive markets, you need to have a strong brand that differentiates you from your competitors. Brand building is about managing a brand effectively over time, it is not about focusing on short term marketing activities.
This half-day Masterclass teaches you the essentials of branding and how to create and manage your brand to convert prospects into customers and build customer loyalty.
Key Learnings:
Learn about the key elements of branding
Understand what makes a successful brand
To define your brand’s purpose, promise and its values
Learn about brand experience and its dimensions
Learn about brand positioning strategy
Learn about brand identity
Learn about brand communication and how to create brand awareness to attract customers
Learn how to design and build your brand using branding design process
Course Format:
Masterclass & workshop interactive session.
Who:
This training course is for creative professionals and entrepreneurs.
E-book
Get a Free Brand Strategy e-book when you complete the branding course.
“totally uplifting, inspiring and very useful indeed.”